Content Marketing Made Easy

Description

“The best content marketing serves your audience, solves problems, and builds relationships.”~ Copyblogger

What is Content Marketing? Content marketing shares informative content that is relevant, interesting, and useful to your target audience. There are four forms of content:

• Written word
• Audio
• Video
• Images

The most important thing to remember is that it’s your job to be useful. There’s no point in creating any content if your audience doesn’t get any value from it. Your goal is to help them, to improve their quality of life, and establish yourself as a thought leader — someone they can trust to guide them through the challenges they’re facing as it relates to your area of expertise.

Content marketing is one of the best ways to do that. If you’re convinced content marketing is a good idea, you then need to create a strategy. A content marketing strategy is a plan for building an audience by publishing, maintaining, and spreading frequent and consistent content that educates, entertains, or inspires to turn strangers into fans and fans into customers.

In other words, you’re building relationships and solving problems.  But where do you begin?

If you want to start making sense of content marketing, don’t worry. I’ve got you covered.  I’m on a mission to show my readers how effective content marketing can be and that’s why  I’m introducing  Content Marketing Made Easy (26 pages).

Here’s what you’ll learn: